O.G Catering - An Amazing Catering Experience

Creating an experience to help connect users with a catering service that answers any questions they might have and also provide for their catering needs through their mobile phones. O.G Catering is a mobile application that caters to users hosting large parties/events and are looking to find catering options that can service the event and handle all their catering needs and desires.

Role: Lead Product Designer || Timeline: 2 months (Sep - Oct '23) || Core Skills Used: User Interface Design, Wireframing, UX, Design Systems

Problem Statement

Addressing the stress of finding good catering services located near you

In today's fast-paced lifestyle, individuals and businesses often find themselves facing challenges in efficiently planning and organizing events, ranging from small gatherings to large corporate functions. The absence of a streamlined and user-friendly catering service application exacerbates these difficulties, as individuals struggle to identify reliable and diverse catering options that align with their specific event requirements. The lack of a centralized platform hinders the seamless coordination of catering services, leading to time-consuming and cumbersome processes for both event organizers and catering service providers. Therefore, there is a pressing need for a comprehensive catering service application that facilitates convenient access to a wide range of catering options, simplifies the booking process, and enhances the overall experience of event planning and execution.

Goal

Develop a mobile application to provide catering services that cater to different locations

Addressing the problem of seamlessly connecting culinary enthusiasts with local caterers in certain areas. This innovative platform aims to simplify the event planning process by providing users with a catering service tailored to their location. Ultimately, this application strives to enhance the overall catering experience, fostering a dynamic and efficient connection between clients and catering professionals.

Solution

Personalised and engaging mobile app, prioritizing user-friendly design, accessibility and experience

Introducing O.G Catering, a revolutionary mobile application designed to address the challenges associated with event planning and catering services. O.G Catering aims to streamline the entire process by providing a user-friendly platform that connects event organizers with a diverse range of catering options. Our solution empowers users to effortlessly browse through a curated selection of top-notch catering services, tailored to meet various event needs and preferences.

Style Guide

Soft tones are selected for the scheme of colours and typography

User Flow

Taking into consideration each step the user would potentially want to take, I was able to build this simple user flow

Low Fidelity Wireframes

High Fidelity Design

Here are the high fidelity mockups

Prototype

Reflection

The envisioned catering mobile application embodies a commitment to streamlining event planning and catering services through strategic use of location-based technology. The goal is not merely to create a convenient platform but to revolutionize the catering experience by leveraging a mapping system that brings together local vendors and clients seamlessly. This innovation reflects a dedication to efficiency, accessibility, and enhancing the overall satisfaction of users, establishing a harmonious synergy between technology and culinary expertise.